Want to improve your productivity? Work from home

While many people dream of working from home for the flexibility and freedom it provides, one of the biggest advantages I’ve discovered is that it leads to increased productivity.

Cutting out the commute

When I do have to go into an office, my commuting time there and back can take more than two hours.

While many use their commuting time in a constructive way – responding to emails, listening to podcasts, making phone calls – there is a lot of wasted time when you’re stuck in peak-hour traffic or on a bus that is travelling at snail’s pace.

Instead of spending time commuting, I can use that time more productively either working or carving out some personal time for exercise, relaxation and family. Or online shopping! Continue reading

How to make your business stand out from the crowd

Unless your business is supplying knitted jumpers for unicorns, you are unlikely to be the only one of your kind in the marketplace.

Whatever your business – solicitor, accountant, fashion designer – there are other businesses offering similar products or services.

So how do you make your business stand out from the crowd?

You need to identify what makes you different or, in marketing terms, your USP (unique selling proposition or point).

Continue reading