Quit overusing capital letters

Writing Well: Tips to help you to improve your writing

Why do People keep Overcapitalising words that Don’t require capital Lettters?

As the first sentence demonstrates, it’s hard to read text when random words are capitalised. Why then do so many people use capital letters incorrectly?

Often people will use a capital letter for a word to signify its importance. In business writing people will refer to their ‘Clients’ or to ‘Employees’ as they are important to the bushiness. However, neither word warrants a capital letter unless it starts the sentence.

What then are the rules for using capital letters?

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Apostrophes – Why is it so difficult to know how to use these little squiggles?

Writing Well: Tips to help you to improve your writing

I was recently impressed with my seven-year-old nephew’s message in a family birthday card.

While his writing was very neat and his message cute, it was his grasp of the correct use of an apostrophe that was impressive.

It was a simple message: “Hazza’s wishing you a happy birthday”. The fact that he correctly used an apostrophe to signify a contraction – Hazza is – was the real kicker.

I’ve worked with tertiary-educated professionals who still struggle with this little punctuation squiggle.

So if you’re not quite sure where to place an apostrophe, here are the simple rules:

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Seven tips for effective written business communication

We live in an age of information overload where every day we are inundated with emails, social media feeds, text messages and web content.

The challenge for businesses is how to cut through this flood of information when you have something important to communicate to your clients or employees.

Follow these seven steps to make sure your communication is clear, concise and gets results.

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How to make your business stand out from the crowd

Unless your business is supplying knitted jumpers for unicorns, you are unlikely to be the only one of your kind in the marketplace.

Whatever your business – solicitor, accountant, fashion designer – there are other businesses offering similar products or services.

So how do you make your business stand out from the crowd?

You need to identify what makes you different or, in marketing terms, your USP (unique selling proposition or point).

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Four ways to make a career change

Are you sick of dragging yourself out of bed every Monday to face another week in a job you no longer love or, worse still, never did enjoy?

Maybe it’s time for a career change. According to social researchers McCrindle the days of a job for life are long gone. Those just starting their working life can expect to have 17 jobs and five careers by the time they retire.

So what do you do if you know you want a career change but don’t quite know how to do it? Consider the four tips below.

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